KUALITAS PAKET WISATA TURKI DI REX TOURS BANDUNG SELAMA MASA PANDEMI COVID 19

NEVINA RISHA, ARTANIA (2022) KUALITAS PAKET WISATA TURKI DI REX TOURS BANDUNG SELAMA MASA PANDEMI COVID 19. D4 thesis, Poltekpar NHI Bandung.

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Abstract

Rex Tours Bandung is one of the companies engaged in the field of travel agency services. One of the tour packages they sell is a tour package to Turkey. The purpose of this study was to determine the quality of the Turkish tour packages sold by Rex Tours Bandung during the COVID 19 pandemic. The assessment of the quality components of the tour packages consisted of transportation, tourist attractions, tour guides, and restaurants (Nuriata, 2014). In this study, the author uses a quantitative approach with a descriptive method. The object of this research is the quality of Turkey tour packages by collecting data using interview and questionnaire techniques. Interviews were conducted with the management of Rex Tours and questionnaires were distributed to 105 tourists who had purchased Turkey tour packages at Rex Tours Bandung for 7 months (February – August 2022). Data analysis using SPSS application with Likert scale. Based on the results of the study, the quality of the Turkish tour packages on the dimensions of transportation and tourist attractions has received a very good score, although the dimensions of the Tour Guide get sufficient marks because they do not use complete attributes and cannot communicate well. The dimensions of the restaurant get enough value because it is still lacking in terms of hygiene and sanitation. Therefore, this study recommends that Rex Tours pay more attention to the tour guides involved and prioritize tour guides who have official certificates and also prioritize restaurants that have good restaurant hygiene and sanitation levels.

Item Type: Thesis (D4)
Uncontrolled Keywords: Quality Packages, Turkey Tours, Rex Tours Bandung
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure > GV1-1860 Recreation, Leisure and Tourism
Divisions: Jurusan Perjalanan > D4 Manajemen Bisnis Perjalanan
Depositing User: M. Abdul Rosad
Date Deposited: 07 Nov 2022 03:29
Last Modified: 17 Nov 2022 02:35
URI: http://repository.poltekpar-nhi.ac.id/id/eprint/1466

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