PERENCANAAN PAKET WISATA BERBASIS QUALITY TOURISM DI JAWA BARAT OLEH RIA KRISTINDO TOUR

VICTOR CHRISANTORI, ARIMURTI SURYACIPTA (2022) PERENCANAAN PAKET WISATA BERBASIS QUALITY TOURISM DI JAWA BARAT OLEH RIA KRISTINDO TOUR. D4 thesis, Poltekpar NHI Bandung.

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Abstract

West Java Province has a lot of tourism potential that is widespread in all districts/cities. Natural tourist attraction that offers beauty and naturalness is one of the strong magnets that can bring tourists to visit West Java Province. These potential natural attractions are very suitable for the concept of quality tourism which is currently in great demand by tourists. Ria Kristindo Tour, one of the Travel Bureaus in Tangerang, Banten, Indonesia does not yet have a tour package that sells attractions in West Java Province, even though it has a promising market. Based on these problems, the researchers developed a plan for quality tourism-based tour packages in West Java Province to further attract tourists to visit West Java Province by packaging attractive tourism programs. This study uses a descriptive method with a qualitative approach. The variables used in this study are the main components in the preparation of tour packages such as tourists, tourist attractions, facilities, and time distribution. The preparation of this research involved four sources as data sources. This research has also produced conclusions and recommendations in the form of three quality tourism-based tourism package plans that have been compiled based on the results and discussions conducted by researchers. Recommendations in the form of quality tourism-based tour packages that have been prepared aim to provide opportunities for Ria Kristindo Tour to sell new products and reach a wider market, as well as increase tourist visits to West Java Province.

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